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Netflix invented binge-watching. Now it may have outgrown it.
7/7/2026

A new report suggests Netflix viewers aren’t sticking around for Season 2. The bigger issue may be that binge-watching itself is no longer the advantage it once was.
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A new report suggests Netflix viewers aren’t sticking around for Season 2. The bigger issue may be that binge-watching itself is no longer the advantage it once was.